Malcolm Gladwell has created something of a firestorm with his piece in the October 4 New Yorker, Small Change: Why the revolution will not be tweeted.

Read it here http://www.newyorker.com/reporting/2010/10/04/101004fa_fact_gladwell?currentPage=1

For a thoughtful review of the controversy, see the UK Guardian: http://www.guardian.co.uk/books/2010/oct/03/malcolm-gladwell-twitter-doesnt-work

Flickr! Flickr! Flickr!

The photo sharing site, Flickr, provides organizations with a great platform to tell their story with images. With a Flickr account, individuals can showcase and chronicle their organization’s work through their own photography. It’s also a great way to organize your digital library.

For more on how to use Flickr, check out the site's help section, "How to Get the Most Out of Flickr." Another good resource is webdesigner depot's "Mastering Flickr: A Practice Guide."

The New Facebook Groups

Earlier in the month, there was a lot of talk about Facebook's newly revamped "groups" feature. Social Media Today's recent post, "10 Tips for Managing the New Facebook Groups," has some great advice on the "new and improved" Facebook Groups.

Animoto: The End of Slideshows

Animoto is a web application that produces videos from user-selected photos, video clips and music. It turns images, video clips and music into fairly sophisticated videos. Users can create 30-second videos at no-cost, longer videos for $3 each, or pay $30 a year for unlimited use. Educators and nonprofits can apply for free all-access passes to the web service.

Animoto is on the web at http://animoto.com/.

Here's a video aptly titled "MTA Activists Rock!" created on Animoto.

Thinking of Blogging?

If you are thinking of entering the blogosphere but have concerns about keeping up with it, check out "10 Blog Content Ideas for Nonprofit Organizations" by Heather Mansfield of Nonprofit Tech 2.0. Mansfield offers some great suggestions for generating new content. She also maintains that blogging doesn't require a daily commitment. According to Mansfield, it's okay to post only once a week.